We don't do cold outreach. We build relationships.
Your AI SDR sets the digital foundation of every new relationship so you can own the human part. Lead research, personalized outreach in your voice, persistent follow-up, meeting on your calendar.
You spend 70% of your selling time not selling.
If you're a founder, consultant, or executive who also sells, you already know: most of your business development time goes to researching prospects, writing outreach, chasing follow-ups, and coordinating calendars.
That's not where you create value. The meeting is where you create value, and everything after it.
And when you can't keep up? The follow-ups stop. The pipeline goes quiet. It's not just wasted time. It's revenue that never materializes because the work isn't getting done.
But the real cost isn't time. It's every prospect who was the right fit but never heard from you. Every warm introduction that went cold. Every relationship that could have started but didn't because you were buried in the work before the work.
48%
of potential relationships die before they begin. No follow-up, ever
80%
of deals close after the 5th touch. Relationships that get consistent, thoughtful attention convert
67%
of lost sales come from unqualified leads. Most outreach treats people like data rows, not people
You've looked at the AI SDR tools. Configure this, tune that, manage your sequences, debug your templates. Now you're managing a tool instead of building relationships.
There's a different approach. One where relationships actually get started.
From introduction to relationship in five steps.
You introduce someone.
Forward an email, share a contact from an event, or point the agent to someone interesting in your LinkedIn network. You're making an introduction, not loading a database row.
The agent gets to know them.
LinkedIn, company website, web presence. The agent researches the way you would before a first meeting. Building understanding, not a data profile.
Outreach in your voice, about what matters to them.
Not a template with their name inserted. A message you'd be proud to have sent yourself. Personalized to what they care about, written the way you actually communicate.
You stay in control.
The agent earns your trust before it earns autonomy. Not the other way around. During onboarding, you shape the rules with real feedback on real drafts. Complex situations always come back to you.
You take the meeting.
With context prepared, a prospect who's been treated well, and the foundation of a real relationship already set. You do what you do best.
This is not cold outreach.
Every AI SDR tool in the market is built to send more emails faster. More sequences, more volume, more contacts blasted per day. That's not what we do.
We build the digital foundation of a real relationship. The agent researches like you would. Writes like you would. Follows up the way you would if you had the time. With persistence, context, and care.
When the meeting happens, the prospect doesn't feel like they survived a sales funnel. They feel like someone took the time to understand them. That's the difference between outreach and relationship-building.
Real messages from production
Agent → Brian
Your posts about speed-to-lead for dealerships caught my eye. That gap between someone texting and actually getting a usable lead is a problem most people overlook.
Built on trust, not assumptions.
What you get
Prospect understanding
Full research on every person before the first message
Your voice, not templates
Calibrated to how you actually communicate
Genuine conversations
Multi-turn engagement that qualifies through dialogue, not a score
Multi-channel reach
Email and LinkedIn, matched to each prospect
Meeting set
Timezone-aware scheduling with rescheduling and cancellation handled
Managed service
Zero configuration. We handle the data, the agent, and the ops
Graduated autonomy
Earns independence from your feedback over time
Human escalation
Complex situations, objections, and sensitive conversations always come back to you
Why this works when AI SDR tools don't.
Setup
Ongoing work
Personalization
Quality control
When it breaks
Churn
Cost
Founding customer pricing.
An outsourced SDR costs $4,000-6,000/mo. An AI SDR tool costs $900-5,000/mo plus your time managing it. Think & Co starts at $199/mo and we handle everything.
The platform is free. You pay for managed operations, and only for results. First 10 customers. Founding rates locked in for life.
Solo
1-10 employees
Growth
11-50 employees
Scale
51-200 employees
What the service fee covers:
- Zero agent configuration. We set up and maintain everything
- Continuously updated prospect and company intelligence from your website and LinkedIn
- A dedicated operator who molds the agent to your voice and standards
- Human support for any issue, including escalations, edge cases, and questions
- Continuous updates to agent capabilities as the platform evolves
- Access to upcoming agents (Demand Gen, Operations) as they ship, included in the platform
What's an action? Every step in working a lead counts as one action: add a lead, approve or reject a draft, ask a question. Each lead typically uses 7-8 actions across research, outreach, follow-ups, and scheduling, so Solo effectively handles about 10 leads end-to-end each month, Growth about 27, and Scale about 67, without needing a top-up.
Need more? $39 for 50 more actions, enough for about 6 more leads. No lead limits. No setup fees. No per-seat charges. Cancel anytime.
Ready to stop doing the work before the work?
Leave your details and our AI SDR will reach out on behalf of our founder. Demo starts the moment we reach out.
You'll experience exactly what your prospects will. A thoughtful, personalized message that doesn't feel like AI. That's the demo.
No spam. No sequences. A real conversation.
What happens after you sign.
No configuration. No onboarding docs. A dedicated operator gets your agent running in 48 hours, not quarters.
Day 1
Onboarding session
No slides, no configuration screens. A conversation about who you want to build relationships with, how you communicate, and what matters to you. Your operator captures everything needed to build your agent. You introduce your first leads before the session ends.
Day 1-2
We build your context
Your operator builds the data behind the scenes. Voice configuration, qualification criteria, enrichment setup, test messages. You don't configure anything.
Day 2
Orientation & go-live
A 1-hour session. You review real drafts the agent wrote for your actual leads. You give feedback, the agent adjusts. By the end of the session, routine outreach is live. Complex situations always escalate to you.
Ongoing
Managed service
A dedicated operator who knows your business, your voice, and your prospects. Not a support queue. A partner. Context management, continuous voice refinements, and platform updates that ship automatically. You don't configure anything.
What it looks like in practice.
A founder connected with a sales consultant on LinkedIn. The agent opened with something specific about his work. A week later, they had a call booked. This is a real conversation from production.
Maya
Hey Paul, great to connect! Saw you just launched Cadence Growth Solutions. Your whole philosophy around system-led sales really resonated. I think about the same problem from the AI side. Curious what tools or approach you're using for your own lead generation as you get things off the ground?
Paul
Great to connect. For outreach we use a combination of our personal networks, outreach via LinkedIn managed by a support team, and a focus on network growth through speaking and networking. We're not looking to work with a mass of clients so outreach aligns to the size of funnel we're looking to develop.
Maya
That's a solid approach. Having a team manage it keeps things personal without eating your time. One thing I think about a lot from the AI side: when the pipeline does need to grow, how do you keep that personalized touch without it becoming a bottleneck?
Paul
Good question. I guess using a LLM trained to know your language, persona and approach helps. But for me the real issue is why companies suddenly need leads at pace. Usually a symptom of focusing on lag measures instead of lead metrics.
Maya
That framing is spot on. The companies that end up panicking almost always skipped the proactive pipeline work early on. That's where I see AI fitting in best, not as a volume play but as a consistency play.
Paul didn't survive a sales funnel. He had a conversation with someone who understood his world. That's not outreach. That's the start of a relationship.
Real production conversation. The agent handled follow-ups, scheduling, and context across the full thread.
Built by people who operate AI, not just build it.
Think & Co is an AI-native studio that designs, builds, and operates human-centered AI products. The AI SDR is the first agent in a growing stack, each with a clear objective, managed service layer, and performance-aligned pricing.
We don't hand you a tool and walk away. We operate the system, maintain the data, and continuously improve performance. That's the difference between a product you subscribe to and a service that works for you.
Let's get your agent running.
Leave your details and our AI SDR will reach out on behalf of our founder. Demo starts the moment we reach out.
You'll experience exactly what your prospects will. A thoughtful, personalized message that doesn't feel like AI. That's the demo.
No spam. No sequences. A real conversation.
Common questions.
Product & Quality
Will prospects know it's an AI reaching out?
Messages are written in your voice, calibrated to your real communication style. During calibration, you shape the rules, not templates. Recipients see a message from you, because it is from you.
What if the agent says something wrong or off-brand?
The agent earns autonomy through your feedback. It never assumes it. Complex situations like pricing questions, objections, and sensitive leads always escalate to you. You set the boundaries, and the agent operates within them.
How is this different from an AI SDR tool I configure myself?
Tools give you software to manage. We give you a managed service. We operate the agent, maintain the data, tune performance, and handle edge cases. You don't configure anything. You take the meeting.
Setup & Onboarding
How do I know if this is right for me?
Ask yourself: do you have contacts from marketing, events, referrals, or inbound that aren't being followed up properly? If yes, you're a fit today. If you don't have warm contacts yet but need to build pipeline, you're a fit when our demand generation agent ships. Either way, start a conversation and we'll tell you honestly.
How long until I see results?
Your agent is live and autonomous within 48 hours of your first session. First outreach goes out the same week. Most customers see qualified meetings within the first month.
Do I need to provide my own leads?
Share the people you want to build relationships with. Forward an email, share a contact from an event, or let the agent surface people already engaging with your LinkedIn presence. Works best with contacts you've already touched, from events, inbound, referrals, introductions, or your network. This isn't a cold email cannon. Every lead is treated like the start of a relationship.
What do I need to set up on my end?
Nothing technical. We need access to your linkedin and email/calendar for context management, voice calibration, outreach, and scheduling. Your dedicated operator handles everything else.
Data & Compliance
Is my data safe? Who owns it?
Your data stays yours. Fully transparent, fully exportable, no vendor lock-in. We process data through Anthropic's API and Unipile's integration layer under their respective data handling policies. When you cancel, your data stays with you. We revoke access and assist with cleanup.
Does the agent handle opt-outs and compliance?
The agent is designed to detect and respect opt-out signals, manage unsubscribe requests, and enforce compliance rules across jurisdictions including CAN-SPAM and GDPR. Compliance handling is part of the core platform.
Pricing & Commitment
Is there a long-term contract?
No. Cancel anytime. Founding rates are locked in for life as long as you stay, but you're never locked in.
What counts as an action, and what happens if I run out?
Every step in working a lead counts as one action: research, draft, send, follow up, book. If you need more, add a 50-pack for $39. No overage fees, no surprises.